Map of The Shoppes at Arbor Lakes

Interactive Wayfinding Benefits Your Customers (and You)

Today’s consumers follow whatever path they want and expect you to communicate with them and anticipate their wants and needs. Although printed wayfinding has been around for a long time, more and more businesses are moving to interactive digital wayfinding which offers a wide variety of benefits and actually enhances the use of traditional printed wayfinding.

Benefits of Interactive Wayfinding

Interactive Wayfinding Design and Content Considerations

In today’s market, we are finding interactive wayfinding as less of a ‘wow’ feature and more of an ‘expected’ feature amongst many public facility locations. At Express Image, our strategy is to provide a rich user experience on both interactive wayfinding kiosks and mobile apps as well as complimentary cross channel digital media.