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Does wayfinding produce an ROI?

You’ve got plans, BIG plans, plans to invest a lot of money into a system. You’re going to want to see some kind of return on that system, right?

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Digital Wayfinding and Healthcare: Improving the Patient Experience

Digital signage and interactive wayfinding improve the healthcare experience for patients and providers. Express Image Digital explains how.

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EMPLOYEE HIGHLIGHT: ZACH

At express image, digital everyone has a role. In these micro-series, we’re going to touch on every team member and how they bring quality and expertise to the express image digital solution!

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4 Ways Digital Technology Improves Your Customer Experience

Express Image Digital explains how digital wayfinding and signage improve your customer experience through data-driven personalization. 

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4 Ways a Mobile App Can Improve Your Business Growth

Express Image Digital explains how a mobile app can be a powerful growth tool for your business.

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Do I need wayfinding?

Wayfinding is at its core a tool. Tools can be used for a variety of purposes, some better than others.

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EMPLOYEE HIGHLIGHT: DAVID

At express image, digital everyone has a role. In these micro-series, we’re going to touch on every team member and how they bring quality and expertise to the express image digital solution!

Read the rest of entry »

3 ways to increase guests time on site

The more time someone spends at your destination, the higher the chance of a conversion. Whether it’s purchasing something from a tenant or a happy patient is checked in and out seamlessly. It’s an obvious analytic that can be tracked very easily.

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Why is the First step the most important step

Your guest knows what they want and you know how to get them there. But what if they don’t have a plan, what if they’re at your destination to explore, purchase something and find new stuff.

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Optimizing Your Ad Display Based on Wayfinding Routes

A major benefit of digital wayfinding is the ability to collect data on customer demographics and store popularity. In this blog, the experts at Express Image Digital talk about how to leverage wayfinding data to optimize your ad display.

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